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Brest Ocean Boat

Brest Ocean Boat

L’entreprise

Localisée à Brest dans le Finistère, cette société accompagne ses clients pour la vente, l’achat ou la location de bateaux neufs et d’occasion. La société bretonne dispose également d’un magasin pour l’accastillage et d’un atelier pour l’entretien des bateaux. La combinaison entre le CRM, le CRM Mobile, le site internet et les liaisons avec le logiciel de caisse et de gestion commerciale permettent d’avoir un système d’information efficient avec de fortes synergies.

Réalisations

Infocob #crm

  • Implantation du CRM Infocob Nautisme
  • Liaison avec le logiciel Menlog
  • Liaison avec le site internet et les sites d’annonces de bateaux Bandofboats / Youboat
  • Formation des utilisateurs
  • Déploiement du CRM Mobile
  • Synchronisation Office 365

Infocob #web

  • Création du site internet avec WordPress
  • Liaison des produits avec le CRM : les bateaux sont automatiquement mis en ligne sur le site web et les formulaires sont intégrés directement comme leads dans le CRM.
  • Intégration certificat SSL
  • Optimisations SEO : images, contrôle des balises, sitemap, vérifications des facteurs de référencement
  • Installation Google Analytics et reporting automatisé avec Google Data Studio
  • Formations de trois utilisateurs à la gestion du site avec WordPress

Le site


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